Viral marketing
This technique, which was born in the USA a few years ago, allowed www.moveon.org to touch 400 million Internet users in the world, with 8 films of top producers, like SPIELBERG, during the last American presidential campaign.
How ?
« Word of mouth » Internet : Viral Marketing
If a message is captivating, astonishing, shocking, beautiful, moving, in short if it urges people to transmit it, the arithmetic progression gets under way and your message is seen by millions of people. Viral Marketing requires a control of many parameters and a true communication Strategy because it is not enough to be « Pure Player », new generation of followers of the « all information technology », there is a need for a creative and strategic professionalism.
The age and formation mix, the crossbreeding of cultures and techniques are the creed of W & W Communication.
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